Branding & Identity
Picnic Day is a supper club started in Oklahoma City cultivating a community for hawkers and the hungry. The conceptual supper club was born from creative chefs without a kitchen, fostering local events for foodies, adventurous eaters, and culinary connoissers. They feature underrated local chefs, giving them a platform to share their foods and tasting menus to friends, family, and the local community. Picnic Day also brings up-and-coming chefs to teach and also host pop-up dinners, exposing a vast variety of innovative cooking to the culinary scene in the U.S.
The name “Picnic Day” invokes the sunny, serendipity feeling when sharing a day with the people you love, eating delicious food, and having a good time outside.